Amakhukhi esibhengezo, ayini? Kungani bekhona? Izibonelo

Kusimo sedijithali sanamuhla, amawebhusayithi aqoqa futhi asebenzise idatha ukuze anikeze ulwazi lomuntu siqu nokukhangisa okuhlosiwe.

Ngokuqwashisa okwandayo kobumfihlo bedatha, imithethonqubo yethuliwe ukuze kuqinisekiswe ukuvikelwa kwedatha yomsebenzisi.

Kulesi sihloko, sizoxoxa ngakho konke odinga ukukwazi mayelana nezibhengezo zamakhukhi.

Siyini isibhengezo sekhukhi?

Isibhengezo sekhukhi isaziso esivela kuwebhusayithi ukuze sazise abasebenzisi mayelana nokusetshenziswa kwamakhukhi. Ngokuvamile iqukethe umlayezo ochaza ukuthi amakhukhi ayini, kungani esetshenziswa nokuthi yiziphi izinhlobo zamakhukhi iwebhusayithi ezisebenzisayo. Lokhu kubalulekile ukuze wazise abasebenzisi ngobumfihlo babo futhi ubanikeze ukulawula idatha yabo.

Kalula nje, yazisa izivakashi mayelana nokusetshenziswa kwamakhukhi nobunye ubuchwepheshe bokulandelela futhi inika abasebenzisi amandla okwamukela, ukwenqaba noma ukwenza ngendlela oyifisayo ukusetshenziswa kwamakhukhi.

Akuyona nje imfuneko engokomthetho yokuthi amawebhusayithi athole imvume yomsebenzisi ukuze asebenzise amakhukhi, kodwa futhi kuqinisekisa ukubonakala nokwethembana phakathi kwewebhusayithi nezivakashi zayo.

Kungani udinga isibhengezo sekhukhi?

Izibhengezo zamakhukhi zisiza izinkampani nabanikazi bewebhusayithi ngokuvamile ukuthola imvume yomsebenzisi yokusebenzisa amakhukhi, okuyisidingo esisemthethweni emazweni amaningi, kuhlanganise ne-EU ngaphansi kwe I-General Data Protection Regulation (GDPR) futhi we I-ePrivacy Directive, ngenkathi e-United States ngokulandela imithetho yezwe kusekelwe kuphela ekuphumeni ezigabeni ezithile zokucubungula idatha yomuntu siqu, okuhlanganisa ukuthengisa, ukwabelana nokukhangisa okuhlosiwe.

👉 Isibhengezo sekhukhi siyindlela evame ukusetshenziswa kakhulu yokusiza ukuhlangabezana nalezi zidingo, ukunikeza abasebenzisi ulwazi olucacile mayelana nokusetshenziswa kwamakhukhi kanye nokuthola imvume yabo yokusebenzisa. Ukwehluleka ukuthobela lezi zidingo kungaholela ezinhlawulo ezisindayo nemiphumela yezomthetho.

Ngokwesibonelo, ngo-2019, umthengisi wemfashini eku-inthanethi u-ASOS wahlawuliswa u-£250.000 umqaphi wokuvikela idatha wase-UK ngokwehluleka ukuthola imvume yomsebenzisi yokusebenzisa amakhukhi. Inkampani isebenzise isibhengezo sekhukhi ukubhekana nalolu daba futhi isikwazile ukuthobela imithetho yobumfihlo.

🚀 Nazi izinto ezi-5 okufanele uzenze ngokushesha ukuze uhambisane ne-GDPR

Ubani odinga ukubonisa isibhengezo sekhukhi?

Uma usebenzisa iwebhusayithi noma uhlelo lokusebenza olusebenzisayo Ikhukhi noma imibhalo akukhululiwe futhi unabasebenzisi abase-Europe, kufanele ubonise isibhengezo sekhukhi. Lokhu kusebenza kunoma iyiphi iwebhusayithi engabavimbi abasebenzisi abase-Europe, noma kunoma iyiphi iwebhusayithi noma uhlelo lokusebenza lwebhizinisi elizinze e-EU, njengenkampani, umhwebi oyedwa noma isikhungo somphakathi, ngokunganaki okuvela ekomkhulu labasebenzisi.

Note

Uma wenza ibhizinisi e-United States noma uqondise kubasebenzisi abase-United States, kufanele uthobele izimfuneko zemithetho yezwe eyahlukene ukuze wazise abasebenzisi bakho ngezigaba ezithile zokucubungula idatha yomuntu siqu, okuhlanganisa ukuthengisa, ukwabelana nokukhangisa okuhlosiwe, kanye nokuvumela ukuze baphume.

Lokhu kusho ukuthi ungase udinge ukubona isaziso sokukhumbula kanye/noma isixhumanisi esithi “Ungadayisi Ulwazi Lwami Lomuntu Siqu” (DNSMPI). Isibhengezo sobumfihlo singaba indlela engcono kakhulu yokuhlangabezana nazo zonke lezi zidingo.

📌 Imihlahlandlela yomthethonqubo ngamunye wobumfihlo womhlaba

Imithetho eyahlukene yobumfihlo yomhlaba ihlinzeka ngemihlahlandlela ethile yokuthola imvume yomsebenzisi yamakhukhi. Ngokwesibonelo:

• 🇪🇺 🇬🇧 EYurophu, I-General Data Protection Regulation (GDPR) idinga abasebenzisi ukuthi banikeze imvume "okuqondile, okunolwazi futhi okungaqondakali" ngaphambi kokuthi amakhukhi abekwe kumadivayisi abo. Ngokuqondene, i-ePrivacy Directive ye-European Union ilawula ukusetshenziswa kwamakhukhi kanye nobuchwepheshe obufanayo ekugcineni nokufinyelela ulwazi kumadivayisi omsebenzisi. Umthetho idinga abanikazi bewebhusayithi ukuthi bathole imvume yomsebenzisi ngaphambi kokusebenzisa amakhukhi noma ubuchwepheshe obufanayo, ngaphandle uma amakhukhi edingeka kakhulu ekusebenzeni kwesayithi.
  • I-ePrivacy Directive isebenza kuwo wonke amawebhusayithi azinze e-Europe noma aqondiswe kubahlali base-EU. Umyalelo udinga abanikazi bewebhusayithi ukuthi banikeze ulwazi olucacile noluphelele. Woza izinhlobo zamakhukhi asetshenziswa kusayithi, kuvuliwe izinjongo zamakhukhi kuqhubeke izindlela abasebenzisi abangaphuma ngazo kumakhukhi.
• 🇺🇸 E-United States, imithetho yobumfihlo yezwe ayiwalawuli amakhukhi namanye ama-tracker, futhi indlela isekelwe ngokuyinhloko ekuphumeni. Lokhu kusho ukuthi ukucutshungulwa kwedatha yomuntu siqu (ukuthengisa, ukwabelana, ukukhangisa okuhlosiwe) ngokuvamile kungenziwa ngokushesha. Ngisho nangaphandle kwemvume yangaphambili yomsebenzisi futhi kuze kube yilapho umsebenzisi enqaba ngokugcwele imvume yakhe. Ngakho-ke kuyadingeka ukuhlinzeka ngezindlela zokwenza lokho ngokwezidingo zemithetho ehlukahlukene esebenza e-United States.
  • Ngalo mqondo, isibhengezo sekhukhi singase sibe inketho ephumelela kakhulu futhi elula lapho abasebenzisi bangathola khona zonke izinketho zobumfihlo, ngokusekelwe ohlotsheni lokucubungula olwenziwa yiwebhusayithi.

🤔

Awuqinisekile ukuthi yimiphi imithetho yobumfihlo esebenza kuwe?

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Khona-ke le mibuzo ingaba usizo!

Thatha le mibuzo yamahhala yomzuzu ongu-1 ukuze uthole

Izibhengezo zamakhukhi kanye nezibhengezo zobumfihlo kuyindlela esebenzayo yokufinyelela le migomo futhi ibonise ukuzibophezela kwewebhusayithi kubumfihlo babasebenzisi.

Khumbula ukuthi izibhengezo zamakhukhi ziyingxenye kuphela yezidingo ze-Cookie Law kanye ne-GDPR. Ukuze uhambisane ngokugcwele, kufanele futhi uxhume enembile inqubomgomo yekhukhi e vimba amakhukhi ngaphambi kwemvume yomsebenzisi.

Inqubomgomo Yekhukhi Yabanikazi Bewebhusayithi: Kufanele Ifake Yini?

Umnikazi wewebhusayithi kufanele aqoqe imvume yomsebenzisi ngaphambi kokuthi amakhukhi afakwe kudivayisi yomsebenzisi. Ukuze unikeze imvume, abasebenzisi kufanele baziswe ngemisebenzi yokuqoqwa kwedatha futhi bakhethe ukuthi bayakuvuma noma cha ukufakwa kwamakhukhi.

Ngakho-ke kuyadingeka ukusetha inqubomgomo yekhukhi lapho:

• definquma ukuthi yimaphi amakhukhi okufanele asetshenziswe (isibonelo, ubuchwepheshe, izibalo, ukwenza iphrofayela, njll.) futhi ngaziphi izinjongo;
• klelisa izigaba nezinjongo zamakhukhi ezinkampani zangaphandle afakiwe.

📌 Ungadizayina kanjani isibhengezo sekhukhi esisebenzayo

Lapho uklama isibhengezo sekhukhi, udinga ukulandela izinqubo ezihamba phambili. Ukuqinisekisa ukuthi iyasebenza ekutholeni imvume yomsebenzisi futhi ngesikhathi esifanayo kulula ukuyisebenzisa.

• Okokuqala nje, qiniseka ukuthi isibhengezo sibonakala ngokucacile kuwebhusayithi futhi kulula ukuyiqonda.
• Isibhengezo esisebenzayo, kufanele sibe njalo kuxhunywe nenqubomgomo yekhukhi. Chaza ngokucacile ukuthi yimaphi amakhukhi asetshenziswayo, izinjongo zawo kanye nanoma yikuphi ukucutshungulwa kwenkampani yangaphandle okuhlobene.
• Ngaphezu kwalokho, kufanele inikeze abasebenzisi inketho ecacile yokwamukela noma ukwenqaba amakhukhi. Kanye nekhono lokushintsha okuncamelayo kamuva.
• Lapho uthola imvume yomsebenzisi, kubalulekile ukuqinisekisa ukuthi inikezwa ngokukhululekile, ecacile, enolwazi futhi engacacile. Lokhu kusho ukuthi abasebenzisi kufanele bathole incazelo ecacile nefushane yalokho abavumelana nakho.
• Ukuze wenze isibhengezo sekhukhi lakho sizizwe siyingxenye yemvelo yewebhusayithi yakho, sebenzisa imibala yebhrendi kanye nezici zedizayini ezilingana nobuhle bubonke. Le ndlela ingasiza ukuthuthukisa ukusebenziseka futhi idale umuzwa womsebenzisi ongenazihibe.

Ngokulandela le mihlahlandlela, abanikazi bewebhusayithi bangadizayina isibhengezo sekhukhi esisebenzayo nesisebenziseka kalula.

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