Iyini i-Crowdourcing, izinzuzo kanye nokubi

Igama elithi crowdsourcing livela ekuhlanganisweni kwamagama "isixuku" kanye nokukhishwa kwemisebenzi.

Kungabonakala njengenqubo evumela inkampani ukuthi isebenze nabantu abaningi, yenze izinsizakalo noma ikhiqize imibono noma okuqukethwe. I-Crowdsourcing iyindlela yokuthi izinkampani zinikeze umsebenzi eqenjini elikhulu labantu ngendlela yemisebenzi emincane; kungase futhi kube usizo njengendlela yokuqoqa imibono nolwazi.

Lapho inkampani izibandakanya ekuqoqeni abantu, ikhipha izinqubo zangaphakathi zomsebenzi. Ngakho-ke kuwuhlobo oluzimele lokuhlukaniswa kwabasebenzi. Lokhu akukhona ukukhishwa kokukhiqiza (ukukhishwa kwakudala), kodwa izinqubo zebhizinisi ezifana nokuqoqwa kwemibono yemikhiqizo emisha.

Vula ukulungiswa

I-Crowdourcing, "ethinta" ukuziphatha, ukwazi kanye nezimo zengqondo zabantu abaningi, ayikashintshi nje kuphela ucwaningo lwemakethe, kodwa futhi inikeze izinzuzo eziningi.

Kodwa singase sizibuze ukuthi i-crowdsourcing iyindlela entsha evulekile  

I-Crowdourcing ingaqondwa njengegama elijwayelekile . Isibonelo, kuhlanganisa ukusetshenziswa okungaziwa kwedatha yeselula, engasetshenziswa, isibonelo, ukuhlaziya ithrafikhi yomgwaqo. Ukuqamba okusha okuvulekile ikakhulukazi kubhekisa ekubandakanyekeni komhlaba wangaphandle ezinqubweni zokuqamba ukuze kwandiswe amandla abo.

Ubuhle nobubi be-crowdsourcing

Lezi izinzuzo ze-crowdsourcing.

Izinzuzo ze-crowdsourcing

Ukusebenza kahle, ukonga izindleko kanye nezinye izinzuzo eziningi ze-crowdsourcing kukhiqiza inzalo endleleni entsha yokusebenza. Uhlu olulandelayo luzokunikeza umbono wohlu oluphelele lwezinzuzo ezibalulekile.

i-crowdsourcing inikeza amathuba aphezulu okuphumelela

Ucwaningo lwemakethe lubalulekile kuzo zonke izigaba zomjikelezo wempilo yomkhiqizo noma ubuchwepheshe. Uma usebenzisa i-open innovation kule njongo, uthola imibono ebalulekile evela kubantu abaningi. Izinkundla ze-Digital crowdsourcing ziqinisekisa ukuthi abantu bangasebenza kuphrojekthi yakho noma kuphi, nganoma yisiphi isikhathi. I plus ebalulekile!

i-crowdsourcing yonga isikhathi nemali

Uma unabantu abakusebenzelayo, ngokuvamile ukhokha imali eningi. Kodwa lapho abantu behlangana ngedijithali, izindleko ziphansi kakhulu. Futhi uma ungakwazi ukugqugquzela iqembu lakho olihlosile ngendlela efanele, unganciphisa ubunzima bezezimali, isikhathi kanye nenhlangano.

ukwakha abathintwayo namakhasimende kanye nesizindalwazi

Amaphrojekthi wokuqamba avulekile adala ukunakwa, futhi ukunakwa kwamakhasimende angahle abe nemali. Kule nqubo, isikhathi sokunaka sithatha isikhathi eside kunemizuzwana embalwa, njengokukhangisa kwendabuko. Abahlanganyeli bazibandakanya kakhulu nomkhiqizo, umkhiqizo noma umbono. Kuyaqondakala ukuthi lokhu kungaba nomthelela omuhle ezinqumweni zokuthenga zesikhathi esizayo.

Endleleni, izinkampani ziphinde ziqoqe idatha ebalulekile evela eqenjini eliqondiwe elibalulekile ezingaxhumana nalo esikhathini esizayo. Ukuqamba okusha ngakho-ke kuyindlela yokumaketha.

Thola amanxusa omkhiqizo noma abasebenzi imbala

Uma inkampani ikwazi ukukhuthaza abantu ngokusungula kwayo njengengxenye yephrojekthi yayo yokuhlanganisa abantu abaningi, ababambiqhaza bangakwazi ukuba amanxusa omkhiqizo ngokushesha.

isibonelo: inkampani yangaphandle inikeza izinhlobo ezintsha eziyi-100 zamahembe asebenzayo ukuze kuhlolwe umkhiqizo. Abahloli bomkhiqizo bayaphuma futhi basebenze njengamanxusa omkhiqizo endleleni.

Ukuqamba okusha kungasetshenziswa futhi ekuhloleni abasebenzi. Noma kukhulunywe ngokukhululekile, enikeza isimemo senhlolokhono yomsebenzi njengomvuzo wokuya. Noma kungashiwongo, uphendukela kubahlinzeki bempendulo abaqeqeshiwe ngokukhethekile.

Ububi be-crowdsourcing

Isetshenziswe kahle, i-Open Innovation ayinikezi lutho ngaphandle kwezinzuzo, njengoba ulwazi lubonisile. Akumangalisi ukuthi izinkampani ezinkulu ezinjengoDaimler sezineminyaka zisebenzisa le ndlela.

Kodwa ingabe azikho izithiyo ekuqoqeni abantu? Mhlawumbe kungcono sikhulume ngezingozi. Ngezansi sibala izingozi ezintathu.

Ingozi yokukhohlisa

Izinkundla ezivulekile zokuqamba ezintsha zinganciphisa ubungozi bokukhohlisa iphrojekthi ngoba zithembele emiphakathini enamakhono. Uma kungenjalo, kungenzeka ukuthi izimbangi zizoba nomthelela omubi kuphrojekthi yakho yokusungula ngokunikeza impendulo engamanga.

Ngakho-ke, isibonelo, uma ucela imibono ngomkhiqizo othile esiteshini sakho se-Facebook noma wenze abantu bavote, le ndlela ilula ukuyisebenzisa.

Ingozi yokulahleka kwesithombe

Uma umbono wakho noma umkhiqizo ofuna ukuwuveza esixukwini ubonakala umusha, usengozini yokulahlekelwa isithombe sakho. Okufanayo kusebenza ekuphathweni kwephrojekthi okungewona ochwepheshe: i-crowdsourcing ayikwazi ukuhlelwa ngamaphesenti ayikhulu, kodwa kufanele ulungele wonke amacala angenzeka. Ngozakwethu onguchwepheshe eceleni kwakho, unciphisa lobu bungozi.

Ingozi yezingxabano zangaphakathi

Akekho othanda ukuqiniseka ngendawo yakhe yesibopho. Ngakho-ke izinkampani kufanele ziqinisekise ukuthi zibandakanya abantu abanomthwalo wemfanelo ezinhlelweni zentuthuko ezinhlelweni zokuqamba ezintsha ezivulekile. Ngaphandle kwalokho, bangase bazizwe besongelwa.

Ercole Palmeri