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Invisible Universe brings NFTs to TV with "The R3al Metaverse"

The animation startup Invisible Universe has conceived and created its new series, "The R3al Metaverse", launched last Tuesday

“The R3al Metaverse” is an animated parody with five NFT characters who move together to Los Angeles. The cast members are inspired by the five main collections of NFT: Bored Ape Yacht Club, world of women, doodles, cool cats e Robotos.

The short-form comedy, released as one- to two-minute episodes on social media, mocks reality TV tropes and the NFT debate. In one episode, the characters stare at a painting and are confused by its lack of "real world application" as well as being a wall decoration.

Unlike traditional media franchises, NFT collections are not fully controlled by a single company. Each project has thousands of individual NFT holders who often have their own marketing rights to their artwork. Invisible Universe bought three NFTs and secured licenses for two more to get characters that fit well with the story of “The R3al Metaverse”.

In line with the decentralized ethos of technology blockchain, the Los Angeles-based startup plans to sell 7.200 NFT "Producer Passes" which will allow holders to influence the direction of the show and give them the ability to bring their avatars into the show.

It's hard to say whether these projects will appeal to a broad audience beyond NFT early adopters.

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Invisible Universe will distribute the first six episodes in the next two weeks also on TikTok, Twitter, Instagram and other platforms. Fan contributions will begin appearing within the first 10 episodes.

Staff BlogInnovazione.it


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