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Google allows publishers to turn off AI training data

Google introduces the Google-Extended flag in the robots.txt file.

The publisher can tell Google's crawlers to include a site in search without using it to train new AI models.

The new Google Extended tool allows web crawlers to index sites without using their own data to train new AI models.

The news

Google announced which will give website publishers a way to opt out of using their data to train models artificial intelligence of the company. The new tool, called Google-Extended, allows sites to continue to be analyzed and indexed by crawlers like Googlebot preventing their data from being used to train AI models as they develop over time.

Bard and Vertex AI generative APIs

The company says Google-Extended will allow publishers to “manage whether their sites help improve generative APIs Bard  e Vertex A.I  ”. Adding that web publishers can use the switch to “control access to content on a site.” 

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Google-Extended is available via robots.txt, also known as a text file that informs web crawlers whether they can access certain sites. Google notes that “as AI applications expand,” it will continue to explore “additional machine-readable approaches to choice and control for web publishers,” and that it will have more to share soon.

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