Yintoni iNtengiso yeNethiwekhi, yintoni iMLM, iiModeli zeShishini

I-Network Marketing, eyaziwa ngokuba yi-Multi-Level Marketing (MLM), imodeli yoshishino apho abameli abazimeleyo bathengisa iimveliso zenkampani okanye iinkonzo ngokuthe ngqo kubathengi.

Aba bameli abahlawulwa kuphela ngokuthengisa kwabo, kodwa nakwiintengiso zabantu ababafunayo ukujoyina inkampani njengabameli. Oku kudala "inethiwekhi" yabameli abasebenza kunye ukuthengisa iimveliso okanye iinkonzo kunye nokwakha ishishini.

benefits

Olunye uncedo oluphambili lweNtengiso yeNethiwekhi kukuba ivumela abantu ukuba baqale ishishini labo ngeendleko zokuqalisa eziphantsi. Oku kunokuba nomtsalane ngakumbi kwabo bafuna ukuba ngabaphathi babo, babeke ishedyuli yabo, kwaye babe namandla okufumana umvuzo omkhulu.

Ubunzima bokuqala

Nangona kunjalo, iNtengiso yeNethiwekhi ayikho ngaphandle kwemingeni yayo. Omnye wemingeni emikhulu kukwakha iqela eliphumelelayo. Oku kunokuba nzima kuba abameli abangabasebenzi benkampani, kodwa kunokontraki abazimeleyo. Ngenxa yoko, bamele bakhuthazwe ukusebenza nzima baze baphumelele bebodwa.

Omnye umngeni kukuba abantu abaninzi babona iNtengiso yeNethiwekhi njengobuqhophololo okanye isikim sephiramidi. Oku kungenxa yokuba kuye kwakho iimeko zezenzo ezingekho mthethweni okanye ezingekho mthethweni kwishishini. Kubalulekile ukuphanda ngokucokisekileyo naliphi na ithuba leNtengiso yeNethiwekhi ngaphambi kokubandakanyeka ukuze uqinisekise ukuba lisemthethweni kwaye lihambelana nayo yonke imithetho nemimiselo.

Amacebo aphumeleleyo

Iindlela zokuthengisa ezisebenzayo zokukhuthaza ishishini kunye neemveliso nazo zibalulekile. Oku kunokubandakanya ukuthengiswa kwe-intanethi, imidiya yoluntu, iziganeko zenethiwekhi kunye noqhagamshelwano lomntu. Kukwabalulekile ukubonelela ngoqeqesho nenkxaso kumalungu eqela.

Ukuphumelela kwiNtengiso yeNethiwekhi, kubalulekile ukuba ube nokuqonda okucacileyo kweemveliso okanye iinkonzo ezithengiswayo kwaye ukwazi ukunxibelelana ngexabiso labo kubathengi abanokubakho. Kwakhona kubalulekile ukuba ube nokuziphatha okuqinileyo komsebenzi, ulungelelanise kwaye ukhuthazeke, kwaye ukwazi ukwakha nokulawula iqela.

Network Marketing simo

Eyona ndlela ilungileyo yokugweba iinkampani ezisebenzise imodeli yeshishini lentengiso yeNethiwekhi kukurhweba, izinga lokukhula kunye nobukhulu bothungelwano.

Kuyenzeka ukuba ubone uluhlu oluchanekileyo lwehlabathi lonke lweenkampani eziphezulu ze-100, ezihlaziywe ngo-2021 kwaye zihlanganiswe ngu. iipixels.

Phakathi kwezokuqala kukho:

• Amway: Eyona nkampani inkulu yeMLM kulo lonke ixesha! Iye yalawula ishishini lokuthengisa inethiwekhi kwiminyaka elishumi elinesihlanu edlulileyo. Ikunye nenkampani engudade wayo, iAlticor, i-Amway kuphela kwenkampani yeMLM enelona nani likhulu lobudlelwane boshishino kunye namahlakani. Amandla ayo okuthengisa ayisigidi-namandla asebenza kumazwe angaphezu kwe-100 emhlabeni jikelele;
• Herbalife: Phakathi kweyona indala kwishishini, i-Herbalife ifumene indawo ye-iconic kwishishini lokuthengisa inethiwekhi. Ngaphandle kokubandakanyeka kwiingxabano zorhwebo zehlabathi, inkampani ye-MLM ihlala ingenakulinganiswa nokuthengiswa kwayo kweemveliso zondlo. Wafumana i-net exabisa i-250 yezigidi zeedola ngo-1996, waba yimpumelelo yoovulindlela kwishishini lokuthengisa inethiwekhi;
• Mary kay: Ngo-1963, umfazi ogama linguMary Kay Ash wenza inkampani yakhe yezinto zokuthambisa. UAsh wayefuna ukunika abafazi ithuba lokuphumelela bebodwa. Ingcamango ka-Ash yokuthengisa iimveliso zakhe ngothungelwano kunye namatheko endlu yaba yimpumelelo ephanyazayo, kwaye phantse iminyaka engama-60 kamva, uMary Kay lishishini lezigidi zeerandi elisebenza kumazwe angaphezu kwama-40 kwihlabathi liphela. Zininzi iiprojekthi ezenziweyo kule ndawo uzinzo kokusingqongileyo kunye amathuba alinganayo;
• vorwerk: kwiminyaka yakutshanje irekhode ukukhula phakathi kwe-5% kunye ne-10%. Uluhlu lweemveliso ezahlukeneyo zeVorwerk lubandakanya izixhobo zasekhaya, ukhathalelo lwasekhaya kunye nezinto zokuthambisa. IQela leVorwerk lisebenza kumazwe angama-75 kwihlabathi liphela. Izahlulo zayo ziquka i-Lux Asia Pacific, izixhobo ze-Kobold kunye ne-Bimby, i-Jafra Cosmetics kunye neenkonzo zezezimali zeqela le-akf.
• I-Avon: isebenza kwi-MLM ngaphambili kunye nabameli abangaphezu kwezigidi ezi-6,4 zentengiso. Ndiyabulela kwizicwangciso zayo zokuthengisa ezinobundlobongela, yinkampani yesibini ethengisa ngokuthe ngqo kwihlabathi, emva kwe-Amway, ngokukhula kwentengiso.

Ercole Palmeri

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