Thaum tus neeg siv tshawb nrhiav cov ntaub ntawv ntawm lub tshuab tshawb nrhiav, cov txiaj ntsig yog ib txwm muaj cov npe tshwm sim: daim ntawv teev npe no hu ua SERP (Cov nplooj ntawv tshawb fawb cav). Cov txiaj ntsig uas ua rau cov SERP, lawv tuaj yeem yog:
Lub SERP, thiab yog li ntawd cov txiaj ntsig tshawb nrhiav, yog tsim los ntawm kev xaiv nplooj ntawv, definited los ntawm kev tshawb nrhiav cav algorithm. Yog li ntawd nws yog hais tias lub algorithm defixaus qhov qeb duas rau txhua nplooj ntawv rau txhua qhov kev tshawb nrhiav. Ib qho tseem ceeb uas ua rau muaj txiaj ntsig zoo defition ntawm qeb duas yog cov neeg siv kev paub (User eXperience lossis UX) muab los ntawm lub vev xaib. Peb tuaj yeem hais tias muaj kev sib raug zoo ntawm kev tshawb fawb cav optimization (SEO) thiab kev pabcuam neeg siv khoom.
Txoj Cai Tshawb Nrhiav Cav Optimization cov tswv yim kev lag luam tuaj yeem mus ntev hauv kev nthuav dav kev lag luam me.
Search Engine Optimization hais txog kev siv cov tswv yim tshwj xeeb kom nce lub vev xaib qeb duas ntawm nplooj ntawv tshawb fawb cav (SERP) thiab lub ntsiab yog vim li cas rau kev siv SEO-raws li kev lag luam tactics, tshwj xeeb tshaj yog ua lag luam me, yog nyiam cov organic tsheb.
Daim ntawv thov ntawm SEO lub tswv yim tsis muaj cov txiaj ntsig tam sim ntawd, vim tias lub tswv yim yuav siv sij hawm los nkag siab los ntawm kev tshawb fawb xyaw. Vim li no, yog tias ib tus neeg xav tau cov neeg siv khoom tshiab tam sim ntawd, nws yuav tsum sib txuas Kev Tshawb Fawb Kev Tshawb Fawb nrog PPC lossis Them Nyiaj Ib Nyem (them nyiaj tshaj tawm).
Tab sis thaum lub xaib tom qab ob peb lub hlis pib tau txais qhov qeb duas zoo, thiab nce cov haujlwm hauv SERP, kev mus ntsib pib nce.
Txhawm rau nkag siab yuav ua li cas txuas SEO rau kev muag khoom, koj yuav xav tau kev nkag siab zoo ntawm SEO optimization ua haujlwm li cas. Tab sis txhawm rau kom ntseeg tau tias lub tswv yim zoo, nws yog thawj zaug yuav tsum ua tib zoo txheeb xyuas cov khoom lag luam: lub sijhawm, cov neeg sib tw, ... thiab lwm yam ...
Qhov no yog cov txheej txheem kev ua kom zoo tsis tu ncua, uas pab tshawb fawb cav nrhiav koj lub vev xaib thiab xyuas kom koj pom hauv cov txiaj ntsig tshawb fawb.
Koj cov neeg tuaj saib lub vev xaib raug hu ua tus coj, thiab lub vev xaib lub hom phiaj (piv txwv li peb li) yog tig lawv mus rau cov neeg siv khoom. Qhov kev hloov pauv hloov pauv rau cov neeg siv khoom (lossis tiv tauj) yog hu ua kev hloov pauv.
Muab cov nplooj ntawv tso rau hauv cov haujlwm saum toj kawg nkaus ntawm SERP yog qhov tseem ceeb, kom nyiam cov tsheb khiav txaus rau lub vev xaib, thiab tom qab ntawd hloov pauv.
Cov neeg tuaj xyuas lub vev xaib yuav tsum hloov mus rau kev muag khoom rau koj cov kev siv zog kom ruaj khov vim tias kev muag khoom yog qhov ua rau koj cov kab hauv qab. SEO tuaj yeem yog qhov tseem ceeb ntawm koj lub tswv yim kev lag luam thiab kev hloov pauv kev ua si rau kev nce hauv online thiab hauv khw muag khoom.
Cov ntsiab lus tseem ceeb, txawm tias tam sim no lawv nqa hnyav dua li ob peb xyoos dhau los. Yog tsis muaj cov ntsiab lus tseem ceeb, cov neeg siv khoom muaj peev xwm yuav tsis pom koj, uas yog vim li cas cov lus tseem ceeb yog ib qho tseem ceeb tshaj plaws hauv koj lub tswv yim SEO.
Piv txwv li, cia peb hais tias koj lub lag luam muag cov khoom siv hauv chav ua noj. Yog li peb tuaj yeem xav tias cov kab lus tseem ceeb uas peb tuaj yeem faib peb tus kheej yog "cov khoom siv hauv chav ua noj".
Tab sis kuj tseem muaj lwm lo lus tseem ceeb thiab kab lus uas cov neeg siv khoom paub tseeb siv los tshawb fawb koj cov khoom, thiab nws yog nyob ntawm peb kom pom lawv zoo.
Thaum koj muaj cov lus tseem ceeb hauv koj lub cuab yeej, lawv yuav pab koj txuas nrog cov neeg siv khoom uas tab tom nrhiav yuav yam koj muag.
Qhov zoo tshaj plaws yog tsim cov ntsiab lus los ntawm qhov kev xav SEO, cov ntsiab lus yog ntau tshaj li lub tsheb rau cov ntsiab lus, nws yog ib qho cuab yeej uas koj tuaj yeem siv los hloov cov neeg siv khoom. Cov ntsiab lus yog ib yam tseem ceeb uas koj tuaj yeem muab rau cov neeg siv khoom, thiab nws yog ib qho cuab yeej cuab tam uas koj tuaj yeem siv kom ncav cuag cov neeg tuaj saib tshiab.
Nov yog yuav ua li cas cov ntsiab lus tuaj yeem ua haujlwm kom nce muag: Thaum cov neeg tuaj yeem tshawb hauv Is Taws Nem rau cov ntaub ntawv hais txog cov khoom lossis cov kev pabcuam zoo ib yam li qhov koj muab, lawv tuaj hla cov lus hauv social networks, blogs, nplooj ntawv web, thiab lwm yam ntsiab lus tsim los teb rau lawv. . thov.
Thaum koj ua haujlwm kom muaj qhov zoo tshaj plaws, muaj feem cuam tshuam, feem ntau koom nrog, thiab cov ntsiab lus tso cai feem ntau hauv is taws nem, cov kev cia siab yuav pom koj lub hom phiaj ua ntej txhua tus neeg thiab qhov no muab sijhawm rau koj los tsim kev sib raug zoo thiab hloov cov coj mus rau cov neeg siv khoom.
Cov ntsiab lus zoo tuaj hauv ntau hom, thiab koj lub hom phiaj yuav tsum nyiam cov neeg siv khoom thiab hloov lawv.
Cov ntsiab lus yog lub hauv paus ntawm kev lag luam inbound, thiab thaum koj muaj lub tswv yim zoo thiab cov ntsiab lus zoo los tsav nws, koj yeej ib txwm muaj cov neeg siv khoom hauv koj lub lag luam e-lag luam.
Txawm li cas los xij, nws tseem ceeb heev uas yuav tsum nco ntsoov txhawm rau txhim kho tag nrho koj cov ntsiab lus nrog cov ntsiab lus tseem ceeb thiab xyuas kom meej tias cov ntsiab lus koj siv muaj feem cuam tshuam rau daim thiab hom ntsiab lus koj tab tom nthuav tawm.
Lub lim tiam tom ntej peb yuav ua kom tob tob txog cov ntsiab lus nrog cov lus qhia ntxiv ...
Ercole Palmeri: Innovation addicted
[ultimate_post_list id=”13462″]
UK CMA tau tshaj tawm lus ceeb toom txog Big Tech tus cwj pwm hauv kev lag luam kev txawj ntse. Nyob ntawd…
Txoj Cai "Case Green", tsim los ntawm European Union los txhim kho lub zog ua haujlwm ntawm cov tsev, tau xaus nws txoj kev cai lij choj nrog…
Casaleggio Associati daim ntawv tshaj tawm txhua xyoo ntawm Ecommerce hauv Ltalis nthuav tawm. Daim ntawv tshaj tawm hu ua "AI-Commerce: Frontiers ntawm Ecommerce nrog Artificial Intelligence".…
Qhov tshwm sim ntawm kev thev naus laus zis tsis tu ncua thiab kev cog lus rau ib puag ncig thiab tib neeg txoj kev noj qab haus huv. Bandalux nthuav tawm Airpure®, lub tsev pheeb suab…
